If You’re Scared of Making Sales Calls, This is for You
Jun 22, 2023Do you dread making sales calls? As a restoration business owner or a restoration project manager, connecting with potential clients and referral sources is essential to your success. But fear not! In this post, I’ll share some tips for overcoming your fear and making the most of your sales calls by focusing on building relationships with agents, adjusters, and other key players in the restoration industry.
If you don’t know who I am, I’m Scott Miller, the owner of thegrowthleague.com. I’m making these videos to help restoration business owners get more profitable, reduce the chaos and build something they can sell for a lot of money when they are ready to move on. I also am hopeful that you’ll watch this video and take action.
If you want to learn more about how I help clients, book a call with me by clicking the link BELOW this video.
Here's a step-by-step approach to making sales calls less intimidating and more effective:
1. Start with the low-hanging fruit: agents associated with jobs.
When you get a job from a Google lead, an adjuster, a plumber, or a vendor program, reach out to the agent associated with the project. Let them know that you're working with one of their clients and start building a relationship.
2. Connect with Adjusters.
Think about every insurance job you do - regardless of how you got it - ther’s an adjuster involved in the job. As soon as you get the job, find out who the adjuster is and give them a call. Ask how you can make their life easier and start forging a connection. The goal is to show them that you're a reliable partner who cares about making their job easier. Don’t stop there, stay in touch with them on a regular basis.
3. Network with other referral potential sources.
If you're receiving work from a plumber or another source, find out who the agent and adjuster are. Reach out to them, introduce yourself, and begin building rapport. This can help you tap into a wider network of potential clients and referral partners.
4. Establish a regular check-in schedule.
To maintain and strengthen relationships, create a schedule for regular check-ins with your contacts. This could be a monthly call or email to provide updates, ask for feedback, or simply touch base. Consistency is key in building trust and demonstrating your commitment to the relationship.
5. Focus on relationship building.
When making your calls, prioritize building genuine connections over simply asking them for work. Show genuine interest in your contact’s needs and challenges, and be ready to offer solutions or support. By nurturing authentic relationships, you'll create a network of loyal partners who will be more likely to refer business your way.
6. Ask for referrals.
Once you've established a strong relationship with your contacts, don't be afraid to ask for their next referral. By maintaining open lines of communication and consistently providing excellent service, you'll be in a prime position to receive new business from your network.
By following these steps, you can overcome your fear of making sales calls and turn them into opportunities for relationship-building and business growth. Remember, as a restoration business owner or production team member, your success depends on your ability to connect with others and demonstrate your value as a partner. So, don't let the fear of sales calls hold you back—embrace the challenge and watch your business thrive.
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